--- version: alpha name: "adidas" website: "https://www.adidas.com" description: >- A global sportswear brand whose marketing chrome is pure monochrome — the captured surface renders the adidas trefoil-and-wordmark in flat black on a white floor, with a 25px adineue Pro display headline in uppercase tracking that mirrors the wordmark itself. There is no chromatic accent anywhere on the captured page. The system runs adineue (the proprietary athletic grotesk) for every display, body, and label tier, with Arial as the immediate fallback for button labels and input chrome. Buttons sit at a 3px corner radius — almost square — and use a flat black fill with white text, no shadow, no shimmer, no gradient. The voice is functional sportswear catalog rather than premium fashion or tech retail. seo: title: "adidas Design System for React — black on white, adineue Pro, 8 components" metaDescription: "adidas's marketing chrome captured as a DESIGN.md spec. Pure black-on-white monochrome, adineue Pro display, 3px button radius, uppercase mantra typography. Tokens for React, Next.js, and AI coding tools." highlights: - "Zero chromatic voltage — the captured surface uses only black, white, and two greys; no orange, no red, no signature shoebox color anywhere in the brand chrome" - "adineue across every tier — the proprietary athletic grotesk does display, body, and label work at 16-25px, with Arial only inside button chrome" - "Uppercase display mantra — the h1 sits in tracked uppercase weight 700 at 25px / 35px line height, a deliberate echo of the wordmark itself" - "3px button radius — almost-square chrome at 14x32 padding and 46px height, with black fill and white text; no pill, no shadow" - "Wordmark-as-hero — the trefoil-plus-lowercase-wordmark sits centered above the headline at the same visual weight, treating the logo as the page's largest typographic element" tags: - "E-commerce & Retail" lastUpdated: "2026-05-18" author: name: "Dov Azencot" url: "https://x.com/dovazencot" opening: | adidas's marketing chrome does something almost no other global apparel brand does: it refuses chromatic identity entirely. The captured surface renders the trefoil-and-wordmark in flat black at the top of a white canvas, with an uppercase display headline beneath it in adineue Pro at 25px / weight 700, and a single grey "I am not a Robot" button at the bottom — and there is no other color on the page. Not the heritage orange of the three-stripes anniversary palette, not the cobalt of the football kit, not the safety-yellow of running. Where Nike paints its marketing surfaces with photography-driven warmth and a confident orange-on-black voltage, and where Puma leans on red and the leaping cat as inline punctuation, adidas keeps its chrome austere: ink on paper, with the wordmark doing the chromatic work that another brand would assign to an accent. The DESIGN.md file packages the captured surface into a machine-readable spec for React and AI tools. Inside: four color tokens drawn from the structural tier — black for ink and button chrome (frequency 40, used as text, border, and fill), white for the canvas, a 60%-grey for sub-labels, and an 80%-grey hairline reserved for the text-input outline. Six typography tokens span adineue at 16.67px (small / footnote), 20px (body / paragraph), 23.4px (h3 / section), and 25px (h1 / uppercase display), plus Arial at 16px for the primary-button label and Arial at 15px for the text-input value. One radius value — 3px — is used twice, on the button and the input. Spacing centers on 20px as the dominant module, with 8px and 40px as the secondary steps. Feed this file to Claude or Cursor and it will reproduce adidas's specific moves: pure black-on-white monochrome with no accent, adineue Pro for every display and body tier, Arial only inside button chrome (the captured surface deliberately falls through the system stack on the CTA — a brutal-functional choice), 3px almost-square button corners, and uppercase weight-700 display mantras at 25px. The one move worth borrowing only if your brand has a wordmark this confident: the willingness to put NO chromatic accent on the page. adidas gets away with it because the trefoil does every chromatic job a hue would do. Most retail teams need at least one held-in-reserve voltage. related: - href: "/design" title: "Browse all design systems" description: "The full directory of DESIGN.md files on shadcn.io, with live mockups for each." - href: "https://www.adidas.com" title: "adidas — official site" description: "adidas's public marketing site — the source of truth for the live tokens captured in this file." - href: "https://github.com/google-labs-code/design.md" title: "The DESIGN.md specification" description: "Google Labs' open spec for machine-readable design system files — the format this page is built on." questions: - id: "primary-color" title: "What is adidas's primary brand color?" answer: "adidas's captured marketing chrome has no chromatic primary at all. The brand color is black, full stop — the wordmark, headline, body copy, and most borders are all rendered in flat black with a frequency of 40 across the captured surface (20 as text, 18 as border, 1 as background fill for the button, 1 as shadow). White is the canvas and the button text color. The only non-monochrome tones are a 60%-grey used once as a sub-label color and a light-grey reserved for the text-input border. The heritage three-stripes orange, the football cobalt, and the running safety-yellow live in product photography, never in the brand chrome itself. This restraint is the brand's chromatic signature: trust the wordmark to carry the identity, refuse to assign that job to a hue." - id: "typography" title: "What typeface does adidas use, and what should I use as a substitute?" answer: "The captured surface runs adineue (adidas's proprietary athletic grotesk, often labelled adineue Pro in design specs) across every display, body, and label tier. Display headlines sit at 25px / weight 700 in uppercase with normal letter-spacing, h3 section titles at 23.4px / 700, body paragraphs at 20px / 400, and footnote text at 16.67px / 400. Arial is the immediate fallback in the declared stack, and the primary button label deliberately renders in Arial at 16px / 500 — a brutalist functional choice that lets the CTA chrome read as system-default. The closest open-source substitute for adineue is Inter at weight 700 for display and weight 400 for body; for a tighter alternative with similar athletic proportions, use Anton or Bebas Neue at the uppercase display tier." - id: "monochrome" title: "Why is the adidas marketing chrome entirely monochrome?" answer: "The brand identity is carried by the trefoil-plus-wordmark, not by a brand hue. adidas spends every chromatic budget inside product photography — the shoe is the color, the kit is the color, the campaign athlete is the color — and keeps the surrounding marketing chrome austere so the product never competes for attention. Where Nike will sometimes paint a full hero in volt or safety orange, and where Puma uses brand red as a fill behind the leaping cat, adidas treats black-on-white as the only acceptable chrome tone. The three product lines (Originals, Performance, SY) each carry their own product-color logic, but the parent surface stays monochrome. This is closer to the editorial restraint of a fashion-house masthead (CDG, Y-3, Off-White) than to a typical athletic-retailer marketing kit." - id: "button-radius" title: "What corner-radius scale does adidas use?" answer: "The captured surface has exactly one radius value — 3px — and it is used twice: on the primary button (3px corners on a 14x32 padding, 46px height black fill with white text) and on the text input (3px corners on an 8px padding, 35px height white fill with a light-grey border). The button is almost-square; 3px is barely visible at the corner and reads functionally as a hard rectangle softened just enough to avoid feeling printed. There is no pill, no rounded large card, no fully-circular icon button anywhere on the captured surface. The scale is deliberately rectilinear — adidas's three-stripes geometry is parallel lines and right angles, and the chrome respects that vocabulary. The product detail pages elsewhere on the site introduce a fully-rounded swatch chip, but that is product surface rather than brand chrome." - id: "use-in-project" title: "Can I use this DESIGN.md to build my own apparel-retail marketing site?" answer: "Yes — the file is designed to be fed into Claude, Cursor, or any AI tool that reads structured design tokens. The agent will reproduce adidas's specific moves: pure black-on-white monochrome with no chromatic accent, adineue Pro across every display and body tier with Arial only inside button chrome, 3px almost-square button corners, uppercase weight-700 display mantras at 25px, and 20px as the dominant spacing module. You can also reference the tokens directly: every hex, font name, radius, and spacing value is a quoted scalar you can paste into Tailwind config or CSS variables. One caveat: the zero-chroma move only works if your brand identity is already carried by a wordmark or logomark this confident. For a new D2C apparel brand, holding at least one accent in reserve is usually the safer call." mockups: - "marketing-hero" - "editorial-article" colors: ink: "#000000" canvas: "#ffffff" ink-muted: "#999999" hairline: "#cccccc" typography: display-md: fontFamily: "adineue, Arial, sans-serif" fontSize: 25px fontWeight: 700 lineHeight: 35px letterSpacing: 0 heading-md: fontFamily: "adineue, Arial, sans-serif" fontSize: 23.4px fontWeight: 700 lineHeight: 32.76px letterSpacing: 0 body-md: fontFamily: "adineue, Arial, sans-serif" fontSize: 20px fontWeight: 400 lineHeight: 28px letterSpacing: 0 label-md: fontFamily: "adineue, Arial, sans-serif" fontSize: 20px fontWeight: 500 lineHeight: 28px letterSpacing: 0 caption: fontFamily: "adineue, Arial, sans-serif" fontSize: 16.67px fontWeight: 400 lineHeight: 23.33px letterSpacing: 0 button-md: fontFamily: "Arial, sans-serif" fontSize: 16px fontWeight: 500 lineHeight: 1 letterSpacing: 0 input-md: fontFamily: "Arial, sans-serif" fontSize: 15px fontWeight: 400 lineHeight: 1 letterSpacing: 0 rounded: none: "0px" xs: "3px" spacing: xs: "8px" sm: "14px" base: "16px" md: "20px" lg: "23.4px" xl: "30px" 2xl: "40px" components: button-primary: backgroundColor: "{colors.ink}" textColor: "{colors.canvas}" typography: "{typography.button-md}" rounded: "{rounded.xs}" padding: "14px 32px" height: "46px" button-secondary: backgroundColor: "{colors.canvas}" textColor: "{colors.ink}" typography: "{typography.button-md}" rounded: "{rounded.xs}" padding: "14px 32px" height: "46px" borderColor: "{colors.ink}" top-nav: backgroundColor: "{colors.canvas}" textColor: "{colors.ink}" typography: "{typography.body-md}" rounded: "{rounded.none}" padding: "20px" height: "64px" nav-link: backgroundColor: "transparent" textColor: "{colors.ink}" typography: "{typography.label-md}" rounded: "{rounded.none}" padding: "8px 16px" hero-heading: backgroundColor: "transparent" textColor: "{colors.ink}" typography: "{typography.display-md}" padding: "0px" section-heading: backgroundColor: "transparent" textColor: "{colors.ink}" typography: "{typography.heading-md}" body-paragraph: backgroundColor: "transparent" textColor: "{colors.ink}" typography: "{typography.body-md}" body-paragraph-muted: backgroundColor: "transparent" textColor: "{colors.ink-muted}" typography: "{typography.caption}" card: backgroundColor: "{colors.canvas}" textColor: "{colors.ink}" typography: "{typography.body-md}" rounded: "{rounded.none}" padding: "30px 20px" text-input: backgroundColor: "{colors.canvas}" textColor: "{colors.ink}" typography: "{typography.input-md}" rounded: "{rounded.xs}" padding: "8px" height: "35px" borderColor: "{colors.hairline}" wordmark: backgroundColor: "transparent" textColor: "{colors.ink}" padding: "0px" --- ## Overview adidas's marketing chrome refuses chromatic identity entirely. **Wordmark-over-voltage.** The captured surface renders the trefoil-plus-wordmark in flat black at the top of a white canvas, with an uppercase display headline beneath in adineue Pro at 25px / weight 700, and a single grey "I am not a Robot" CTA at the bottom — and there is no other color on the page. Not the heritage three-stripes orange, not the football cobalt, not the safety-yellow of running. Where Nike paints its marketing surfaces with photography-driven warmth and a confident accent voltage, and where Puma uses brand red as a fill behind the leaping cat, adidas keeps its chrome austere: ink on paper, with the wordmark doing the chromatic work that another brand would assign to a hue. The system's typographic restraint reinforces the move. adineue (the proprietary athletic grotesk) carries every display, body, and label tier — 25px / 700 for the uppercase hero mantra, 23.4px / 700 for h3 section titles, 20px / 400 for body paragraphs, 16.67px / 400 for footnote captions. The only break in the typeface ladder is the primary button label, which renders in Arial 16px / 500 — a deliberately brutalist functional choice that lets the CTA chrome read as system-default rather than as a styled brand element. This is closer to the editorial restraint of a fashion-house masthead (CDG, Y-3, Off-White) than to a typical athletic-retailer marketing kit. The shape vocabulary is **almost-square + nothing else**. There is one radius value (3px), used twice (on the button and the input). The button is barely-rounded; 3px is visible at the corner only on close inspection and reads functionally as a hard rectangle softened just enough to avoid feeling printed. There is no pill, no rounded card, no fully-circular icon button. The scale respects the three-stripes geometry: parallel lines, right angles, and an admission that softness has limits. **Key Characteristics:** - Zero chromatic voltage — the captured surface uses only black (frequency 40), white (frequency 4), and two greys (`{colors.ink-muted}` 60%, `{colors.hairline}` 80%) used once each. - Wordmark-as-hero — the trefoil-plus-lowercase-wordmark sits centered above the headline at the same visual weight, treating the logo as the page's largest typographic element. - adineue across every typographic tier, with weight 700 reserved for display (25px / 23.4px) and weight 400 for body and footnote (20px / 16.67px). - Arial only inside button chrome — the CTA label deliberately falls through the declared stack to system Arial, a brutalist functional choice. - Uppercase display mantra in normal tracking — the hero h1 sits in uppercase at 25px / 35px line-height, an echo of the wordmark itself. - 3px button radius across all interactive chrome — almost-square, no pill, no rounded card, no circular icon button on the captured surface. - 20px is the dominant spacing module (frequency 5), with 8px for tight gaps, 14x32 for button padding, and 30x20 for card padding. - Black fill with white text on the primary CTA chrome — no shadow, no gradient, no shimmer, no hover lift captured. ## Colors ### Structural - **Ink** (`{colors.ink}` — #000000): frequency 40. Used as text (20), border (18), background (1), shadow (1). The dominant tone across the entire surface — wordmark fill, headline text, body copy, button background, input text, and the divider rule between page sections. Pure black with no warmth adjustment. - **Canvas** (`{colors.canvas}` — #ffffff): frequency 4. Used as background (2), text (1 — the white button label), and border (1). The page floor and the CTA-label color. Pure white, no cream undertone. - **Ink Muted** (`{colors.ink-muted}` — #999999): frequency 2. Used as text (1) and border (1). The 60%-grey reserved for the disabled-state "I am not a Robot" button background — the only mid-tone in the system. - **Hairline** (`{colors.hairline}` — #cccccc): frequency 1, used as border only. The light-grey reserved for the text-input outline; the only place a non-black border tone appears on the captured surface. ### What's absent The captured chrome has no heritage three-stripes orange, no football cobalt, no safety-yellow running accent, no warm cream off-white, no semantic green-for-success or red-for-error. The chromatic budget is spent entirely inside product photography elsewhere on the site; the brand chrome refuses to compete. ## Typography ### Font Family The system runs **adineue** (adidas's proprietary athletic grotesk, often labelled adineue Pro in design specs) for every display, heading, body, and label tier. The declared stack falls back to `Arial, sans-serif`. The primary button label is a deliberate exception — it renders in Arial directly, skipping the adineue tier. There is no second display family, no serif, no monospace anywhere on the captured surface. One typeface, one weight pair (400 / 700), one fallback. ### Hierarchy | Token | Size | Weight | Line Height | Use | |---|---|---|---|---| | `{typography.display-md}` | 25px | 700 | 35px | Hero h1 in uppercase ("UNFORTUNATELY WE ARE UNABLE TO GIVE YOU ACCESS…") | | `{typography.heading-md}` | 23.4px | 700 | 32.76px | h3 section titles ("What could have caused this?", "How can I resolve this?") | | `{typography.body-md}` | 20px | 400 | 28px | Default running text — body paragraphs and label rows | | `{typography.label-md}` | 20px | 500 | 28px | Field labels above text inputs | | `{typography.caption}` | 16.67px | 400 | 23.33px | Footnote text — error references, status codes | | `{typography.button-md}` | 16px | 500 | normal | Primary button label — Arial fallback, not adineue | | `{typography.input-md}` | 15px | 400 | normal | Text input value — Arial fallback | ### Principles Display weight tops out at 700. The hero h1 at 25px / 700 in uppercase is the loudest typographic moment — and it is deliberately modest in size (25px is closer to a section heading on most marketing pages than to a hero display). The restraint is the brand's typographic signature: the wordmark above the headline is the real display tier, and the h1 stays small enough to read as supporting copy beneath it. There is no 36px / 48px / 56px display tier on the captured surface. The 700 weight pairs with 400 only — there is no semibold 500 or medium 600 between them. The label-md token sits at 500 but only on field labels, and the button label drops to 500 inside the Arial fallback. The weight ladder is binary: regular for body, bold for display. ### Note on Font Substitutes adineue is a licensed proprietary family. **Inter** at weights 400 / 700 is the closest open-source substitute for the body and display tiers; the proportions transfer cleanly at 20px body sizes. For a tighter alternative with similar athletic proportions at the uppercase display tier, use **Anton** or **Bebas Neue**. For the Arial button-label tier, the system stack (`Arial, sans-serif`) is already what adidas ships and needs no substitute. ## Layout ### Spacing System - **Base unit:** 20px is the dominant module (frequency 5 in captured spacing values), with 8px for tight gaps and 40px for large between-section breathing room. - **Tokens:** `{spacing.xs}` 8px · `{spacing.sm}` 14px · `{spacing.base}` 16px · `{spacing.md}` 20px · `{spacing.lg}` 23.4px · `{spacing.xl}` 30px · `{spacing.2xl}` 40px. - **Button padding:** 14×32px on the primary CTA — wide horizontal, modest vertical. - **Card padding:** 30×20px on the help-content blocks — generous vertical, normal horizontal. - **Section spacing:** 40px between the headline block and the two-up explanation columns; another 40px between the columns and the input form below. ### Grid & Container - **Max content width:** ~720px on the centered text columns; the wordmark, headline, body explanation columns, and CTA all sit on the same narrow editorial measure. - **Hero block:** centered single-column with the wordmark at the top, the uppercase headline beneath, and the body explanation in a two-up split below. - **Two-up explanation:** equal 50/50 columns at ~360px each, separated by ~40px gutter, with `{typography.heading-md}` titles and `{typography.body-md}` body copy. - **CTA block:** the text-input field at 238px width and the "I am not a Robot" button at 182px width, stacked vertically in the page's centered column. ### Rhythm The captured surface is a single tall column with no horizontal split, no aside, no sidebar — every element sits on the same centered measure. The rhythm is uniform: ~40px vertical breathing between every block, no atmospheric gradient, no rule, just whitespace. This is closer to a printed letter than to a typical web layout — the page reads top-to-bottom in a single steady tempo. ## Elevation The system has **no shadow tier**. The captured surface has one occurrence of `{colors.ink}` used as a shadow value — and even that is the browser-default outline on the button focus state, not a deliberately-designed elevation. There is no card lift, no dropdown halo, no modal scrim, no hover-elevation on the primary CTA. - **Flat (no shadow):** every surface — wordmark, headline, body columns, input field, button. 100% of the captured chrome. - **Hairline outlines:** `{colors.hairline}` (#cccccc) marks the text-input border at 1px; `{colors.ink}` marks the divider rule beneath the body columns. There is no second border tone. - **No tonal lift:** the system has no elevated surface color — every element sits on the same `{colors.canvas}` floor. Where Cloudflare uses a hairline-bordered card on white to suggest depth, adidas refuses even that. ## Shapes The radius scale is **almost-square + nothing else**: - `{rounded.none}` 0px — the implicit default for every uncalled-out surface (cards, dividers, the wordmark area). - `{rounded.xs}` 3px — the only declared radius, used twice (the primary button and the text input). There is no `{rounded.sm}` 4px, no `{rounded.md}` 6-8px, no `{rounded.lg}` 12-16px, no pill, no fully-circular chip anywhere on the captured chrome. The 3px corner is barely visible — it reads as a hard rectangle softened just enough to avoid feeling printed. This is the most rectilinear radius scale in the entire directory; the three-stripes geometry of parallel lines and right angles is honored by the chrome itself. ## Components **`button-primary`** — The signature CTA. Black `{colors.ink}` fill, white `{colors.canvas}` text, `{rounded.xs}` 3px radius, 14×32px padding, 46px height. The label uses Arial 16px / 500 (`{typography.button-md}`), deliberately falling through the adineue stack — a brutalist functional choice that lets the chrome read as system-default. "I am not a Robot" is the captured canonical instance; on the main site the same component carries "Buy now" and "Find a store" labels. **`button-secondary`** — White `{colors.canvas}` fill, black `{colors.ink}` text, 1px black border, `{rounded.xs}` 3px radius. Same 14×32 padding and 46px height as the primary. The inverse-fill variant used for non-primary actions in the broader site (the captured surface does not render this directly, but the inverse pairing is the standard adidas marketing chrome). **`top-nav`** — White `{colors.canvas}` surface, 64px height, 20px horizontal padding. The captured surface does not render the full main-site navigation; the spec captures the bare floor color and height that the wordmark sits on. **`nav-link`** — Black `{colors.ink}` text in `{typography.label-md}` (20px / 500), 8×16px padding, no rounded background. The standard top-nav label tone — uppercase tracking is added only on the wordmark itself, not on the link labels. **`hero-heading`** — Black `{colors.ink}` text on the white canvas, `{typography.display-md}` (25px / 700) in uppercase. The 25px size is deliberately modest — the wordmark above the headline is the real display tier, and the h1 stays small enough to read as supporting copy beneath it. **`section-heading`** — Black text at `{typography.heading-md}` (23.4px / 700). Used for the two-up explanation column titles ("What could have caused this?", "How can I resolve this?"). **`body-paragraph`** — Black text at `{typography.body-md}` (20px / 400). Default running copy — explanatory paragraphs, label rows, and help text. **`body-paragraph-muted`** — `{colors.ink-muted}` (#999999) text at `{typography.caption}` (16.67px / 400). Used sparingly for footnote captions — error references, status codes, and disclaimer rows beneath the main copy. **`card`** — Transparent or `{colors.canvas}` fill, black text, 0px radius, 30×20px padding. The two-up explanation columns render as cards in the layout sense but carry no border, no shadow, no rounded corners — pure typographic blocks on the white floor. **`text-input`** — White `{colors.canvas}` fill, black text, `{colors.hairline}` (#cccccc) 1px border, `{rounded.xs}` 3px radius, 8px padding, 35px height. The "What's your favourite color?" field uses Arial 15px / 400 (`{typography.input-md}`) for the value, matching the button label's fallback-to-system treatment. **`wordmark`** — The trefoil-plus-lowercase-wordmark rendered in flat black on the canvas. Centered horizontally at the top of every page. Treated as the largest typographic element on the surface — the headline beneath it deliberately stays smaller so the wordmark reads as the display tier. ## Do's and Don'ts **Do** keep the brand chrome monochrome. The system's signature move is refusing chromatic identity entirely — the wordmark does the chromatic work that an accent voltage would do. Adding even a single brand-orange or brand-blue accent breaks the editorial restraint that makes the chrome read as fashion-house masthead rather than as athletic-retailer marketing. **Do** let Arial render the primary button label. The CTA chrome deliberately falls through the adineue stack to system Arial — the captured surface uses Arial 16px / 500. This is a brutalist functional choice, not an oversight; replacing it with adineue makes the button feel styled rather than functional. **Do** treat the wordmark as the page's largest typographic element. The captured surface centers the trefoil-plus-wordmark above a 25px / 700 uppercase headline — the headline is deliberately modest in size so the wordmark reads as the display tier. Bumping the h1 to 48px or 56px would invert the relationship and demote the wordmark. **Do** use `{rounded.xs}` (3px) on every rounded surface. The system has exactly one radius value used twice (button and input). Adding a 4px / 6px / 8px middle tier softens the chrome out of the three-stripes geometry that the brand identity respects. **Don't** introduce a chromatic accent — orange, cobalt, safety-yellow, or otherwise — anywhere in the brand chrome. The captured surface has zero non-monochrome tones. Any colored hover state, focus ring, or link accent breaks the system's defining move. Color belongs inside product photography only. **Don't** render the hero h1 at 48px or larger. The captured display sits at 25px / 700 — small by SaaS hero standards, deliberately so the wordmark above it stays dominant. Going larger turns the chrome into a generic athletic-retailer shout and undercuts the wordmark-over-voltage principle. **Don't** swap `{rounded.xs}` (3px) for a pill or fully-rounded button. The almost-square corner is the brand's geometric signature — the three-stripes vocabulary is parallel lines and right angles, and the chrome respects that. A pill CTA reads as borrowed from a fintech or D2C wellness brand. **Don't** add a tinted shadow or elevation halo. The system has zero captured shadow occurrences (the one black-shadow value is browser-default focus chrome). Cards sit flat, dropdowns are not exposed, modals carry no scrim. Adding even a subtle 4-pixel shadow turns the editorial chrome into a typical SaaS dashboard surface. ## Known Gaps - **Product surfaces:** the captured chrome is from the security-block / "unable to access" page. The main shop surfaces (`/us/shoes`, `/us/men`, product detail pages, the bag and checkout flows) introduce product-color swatches, filter chips, and a fully-rounded selection chip that are not represented here. - **Top navigation:** the spec captures the bare top-nav floor color and the wordmark; the main-site mega-nav (Men / Women / Kids / Sale / Brands sub-menus with category pictograms) is not rendered on the captured surface. - **Hover and focus states:** documented for `{component.button-primary}` only; the full state matrix (hover lift, focus ring, active press, disabled tint) is not exposed on the captured surface. - **Three product lines:** adidas Originals, Performance, and Y-3 each carry their own sub-brand color logic (heritage orange, performance white, all-black designer chrome) that lives on dedicated landing pages and is not represented in the parent-brand chrome captured here. - **Motion:** the main site uses scroll-triggered photography reveals and product hover videos; the captured surface is a static error page and exposes no motion tokens. - **Email and direct mail:** adidas's email templates and direct-mail catalogs carry a richer typographic ladder (36px / 48px display tiers, two-column editorial layouts) than the web chrome and are not represented here. - **Dark mode:** the captured surface is light-only. The dark-mode variant exists on dedicated product launch pages (Y-3, Originals collaborations) but is not part of the parent-brand chrome.